On December 11, 2011, the latest release of Eloqua hit production.  Along with this release, a new and exciting method of integration was also introduced.

 

Introducing Eloqua Cloud Components!

 

Cloud Components allow marketers to incorporate cloud-based content onto E10 Landing Pages using any number of the pre-built apps.


With just a few mouse clicks, a marketer can:

  • Increase engagement and conversions
  • Increase social engagement and awareness without a huge investment
  • Embed surveys, videos, RSS feeds, social widgets and more
  • Focus on building campaigns, not HTML
  • Increase marketing productivity

 

How does it work?

It’s as easy as 1-2-3…

  1. Create a landing page (Components are currently only available in the E10 Landing Page Editor)
  2. Choose a Cloud Component from the available list, and Drag and Drop it onto the page
  3. Double-Click to configure
Components1.PNG

Components2.PNG

 

Note: Cloud Components are enabled and disabled by an Eloqua Administrator for a given instance.

See How to turn on additional Cloud Components in your instance... for more details.

 

Click herehttp://www.eloqua.com/platform/social-suite/for more information on connecting social and revenue, and watch the video to get an idea of how the Social Cloud Components are being used today.

 

While pre-built Cloud Components are generally available for use by Eloqua customers today, coming soon will be a framework for developers to build custom components to integrate with other systems. 

 

Development documentation will be posted as it becomes available.