Important: This Cloud Connector/Component will be decommissioned  after March 31st 2017. Please install the replacement app.

What is Social Suite?

 

Eloqua Social Suite is a set of social apps integrated seamlessly into the Eloqua marketing automation platform.  This new feature allows B2B marketers to consider an entirely new dimension – the individual’s social persona – when capturing, tracking and scoring leads. In order to use the applications listed in this document, you will need to have valid accounts.  You will also need to register at cloudconnectors.eloqua.com

 

What is the difference between Appcloud.eloqua.com and Cloudconnectors.eloqua.com?

 

Social Suite Components

This section will be covering Twitter Social Suite Components

 

Twitter

  • Twitter Share – Allow users to share content with their network on Twitter
  • Twitter Favorites – Show off your favorite tweets! Also in real time, this widget will pull in the tweets you’ve starred as favorites.  It’s great for moderation
  • Twitter List – Put your favorite twitter friends into a list and display them.  This tool is helpful for moderation.
  • Twitter Profile – Display your most recent Twitter updates.
  • Twitter Search – Display search results in real time.  This app is ideal for live events, conferences, or relevant news topics.
  • Twitter Social Sign-On - Prompt visitors to sign on with their Facebook account to access your marketing asset.  You can also request additional information such as email address, and then specify the Eloqua form to submit the data once captured

 

Components of the AppCloud

 

Note: Before you begin, make sure you have registered a user account on the Eloqua Cloud connector site and a valid Twitter account.  These instructions will assume that you already have done these steps.

 

Twitter Share

 

To get started, access assets and create a new landing page.

Assets > Landing Pages > Create a Landing Page > Cloud Components

Find ‘Twitter Share’ in the search box and drag to the landing page.

 

SocialDoc - Twitter Share.jpg

 

By double-clicking on the feed, you will access the Cloud Connector configuration screen to configure your Twitter Share.  Note – you MUST have an API enabled account in order to modify the configuration.

 

SocialDoc - Twitter Share1.jpg

 

  • Start the configuration by entering the email address for your Eloqua administrator.
  • Configure the URL you would like to share or keep it blank if you are sharing the current page.
  • Input your valid Twitter account.
  • Save setting
  • Save your Landing Page before previewing it.

 

SocialDoc - Twitter Share2.jpg

 

Twitter Favorites

 

To get started, access assets and create a new landing page.

Assets > Landing Pages > Create a Landing Page > Cloud Components

Find ‘Twitter Favorites’ in the search box and drag to the landing page.

 

SocialDoc - Twitter Fave.jpg

 

By double-clicking on the feed, you will access the Cloud Connector configuration screen to configure your Twitter Favorites.  Note – you MUST have an API enabled account in order to modify the configuration.

 

SocialDoc - Twitter Favorites1.jpg

 

  • Start the configuration by entering the email address for your Eloqua administrator.
  • Configure the Twitter username.  Note, this widget only works for public accounts
  • Input the different formatting configurations you would like your favorites list to display.
  • Save setting.
  • Save your Landing Page before previewing it.  The Twitter Favorites should start refreshing tweets real-time.

 

 

SocialDoc - Twitter Favorites.jpg

 

 

Twitter List

 

To get started, access assets and create a new landing page.

Assets > Landing Pages > Create a Landing Page > Cloud Components

Find ‘Twitter List’ in the search box and drag to the landing page.

 

SocialDoc - Twitter List1.jpg

 

By double-clicking on the feed, you will access the Cloud Connector configuration screen to configure your Twitter List.  Note – you MUST have an API enabled account in order to modify the configuration.

 

SocialDoc - Twitter List.jpg

 

  • Start the configuration by entering the email address for your Eloqua administrator.
  • Configure the Twitter username.  Note, this widget only works for public accounts
  • Input the different formatting configurations you would like your favorites list to display.
  • Save setting.
  • Save your Landing Page before previewing it.  The Twitter List should start refreshing tweets real-time.

 

SocialDoc - Twitter List2.jpg

 

Twitter Profile

 

To get started, access assets and create a new landing page.

Assets > Landing Pages > Create a Landing Page > Cloud Components

Find ‘Twitter Profile’ in the search box and drag to the landing page.

 

SocialDoc - Twitter Profile.jpg

 

By double-clicking on the feed, you will access the Cloud Connector configuration screen to configure your Twitter Profile.  Note – you MUST have an API enabled account in order to modify the configuration.

 

SocialDoc - Twitter Profile1.jpg

  • Start the configuration by entering the email address for your Eloqua administrator.
  • Configure the Twitter username.  Note, this widget only works for public accounts
  • Input the different formatting configurations you would like your favorites list to display.
  • Save setting.
  • Save your Landing Page before previewing it.  The Twitter Profile should start refreshing tweets real-time.

 

SocialDoc - Twitter Profile2.jpg

 

Twitter Search

 

To get started, access assets and create a new landing page.

Assets > Landing Pages > Create a Landing Page > Cloud Components

Find ‘Twitter Search’ in the search box and drag to the landing page.

 

SocialDoc - Twitter Search.jpg

 

By double-clicking on the feed, you will access the Cloud Connector configuration screen to configure your Twitter Search.  Note – you MUST have an API enabled account in order to modify the configuration.

 

SocialDoc - Twitter Search1.jpg

 

  • Start the configuration by entering the email address for your Eloqua administrator.
  • Configure the Twitter search Query (i.e Eloqua).  Enter the title and caption
  • Input the different formatting configurations you would like your list to display.
  • Save setting.
  • Save your Landing Page before previewing it.  The Twitter Profile should start refreshing tweets real-time.

 

SocialDoc - Twitter Search2.jpg

 

 

Twitter Social Sign-On

 

What is Social Sign-On?

 

Increase form submits by allowing prospects the option of using their Facebook, Twitter or LinkedIn accounts to sign-on and bypass the form.  When configuring the various services, you will have the option to choose what date you want to pull from Facebook, Twitter or LinkedIn.

 

 

 

Prompt your visitors to sing on with their Twitter login to access your marketing assets. To use this feature navigate to your landing page, select the Cloud Components from the left hand toolbar and drag and drop the Twitter Sign-on component onto your page.

 

SocialDoc - Twitter Sign ON1.jpg

 

Double click on the component on the page to set up the credentials for the twitter sign-on, you will be asked to login to the cloudcomponents.eloqua.com site.

 

SocialDoc - Twitter Sign ON2.jpg

 

This will bring you into a page to specify all the setup options for Twitter Sign-on, the credentials you entered on the previous page will be carried through (DB, username, admin email address etc). From this page you are able to modify the appearance of the component, add custom css, select the form you wish the visitor to fill out to gain access to the marketing asset and map the fields you wish to store the collected information in (in this case we are requesting email address and storing it in the email address field of the contact).

 

SocialDoc - Twitter Sign ON3.jpg

 

Save the settings and return to the landing page, we can now select the Sign on with Twitter button.

 

SocialDoc - Twitter Sign ON4.jpg

 

Which will bring us into the twitter sign-on page

 

SocialDoc - Twitter Sign ON5.jpg

 

Once you login you will be brought to the form you defined earlier in the setup where you asked for the email address to access the marketing asset.

 

SocialDoc - Twitter Sign ON6.jpg