"Attention is the new currency" - The rise of video in b2b marketing - That was one of the key takeways from yesterday's (Oct 6th) EMEA Sirius Decisions conference and a great presentation from Amanda Jobbins, Cisco's new VP of Global Partner Marketing. The appeal of video as a medium for communicating with customers and prospects is expanding.
This is a one of the reasons why I'm hosting a webcast with Cliff Pollen CEO of Visible Gains on 12th Oct 1pm GMT. Visible Gains knows a thing or two about selling using video and they are launching a new sales enablement tool that integrated nicely with ELOQUA. Join us if you'd like a closer look.
Here is the the link bit.ly/q9ZWoh