MME16 Mobile Engagement Breakout Sessions Agenda

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    DayTimeSession NameLocation
    Wednesday, April 27, 20164:30 p.m. – 5:15 p.m.Personalizing PushROOM 306-307
    Thursday, April 28, 20169:00 a.m. – 9:45 a.m.Delivering Mobile Success at Every Stage of Your App ExperienceROOM 320
    Thursday, April 28, 201610:30 a.m. – 11:20 a.m.Using Customer Data to Power Triggered Lifecycle Programs for Email and BeyondROOM 304-305
    Thursday, April 28, 20163:00 p.m. – 3:45 p.m.Deliver Superior Customer Experience by Orchestrating Email and SMSROOM 301-302