I am new to Endeca and trying to use Zip code to plot data on map. But it looks I need Latitude and Longitude coordinates and need to define the field as geocode. I tried using zipcode and defined the custom type with mdex:geocode. but it obviously failed as it expects latitude and longitude.
Can you please guide me how I can use Zip code to achieve the final objective of showing the data on map.
Thanks in advance.
You will need to acquire some data which provides lat/long coordinates for the centroids of your zip codes. You can then enhance your data with these geocodes by joining the data during ETL.