This content has been marked as final. Show 5 replies
There are quite a few differences between scenarios and targeters, like for example
1. Scenarios are triggered by events.
whereas Targeters are not event based.
2. If we want to personalize content as a result of a site visitor's doing something specific (for example, logging in), use a scenario.
The business rules we can set up through targeters are more flexible in some cases than scenarios. For this reason, if we need to set up highly complex rules to match content to visitors, use targeters.
3. Scenarios use a feature called slots to display dynamic content. Slots provide some powerful advantages over targeters(for example, we can set up empty slots that generate their own requests fo rcontent).
Targeters don’t use slots.
Also from a performance standpoint, its always recommended to use Targeters if in case you want to personalize any content via scenario or targeter.
For more info, just go through the Personalisation guide.
To add more:
There is no comparision between scenarios and targeters, both are different for different purpose.
Slots and targeters server the same purpose.
Slots are dynamic and targetters are static.
(for example, we can set up empty slots that generate their own requests fo rcontent)
what is the exact meaning of the above line..with example
Please refer to the above link for the same.
Targeters typically respond to users' actions. In case of scenarios you can add the time element.
For ex: When you want to display some content to the customers on login (action) you can use targeters. When you want to wait for a certain time before displaying any content (like Chat with Customer care etc) you can use Scenarios.
Above link has the differences and examples documented.