1 person found this helpful
Until and unless a particular Email step of campaign is executed you can change the content.
Thank you very much
Hi Fratinavr, -
One thing you'll need to be aware of is that you will need to add 'blank' created emails into those steps on the canvas as you cannot activate the canvas if it contains empty 'double-click to select email' steps.
What I have done in the past is create all of the email objects upfront first following the defined naming convention,
and so on...
you can then add these to the fully constructed campaign canvas, along with all the wait steps to control the cadence etc.
PLEASE BEWARE THOUGH .... there is a pitfall to this method.
If for any reason you should forget, or not be able to update the email steps before your contacts leave the preceding wait step, - those blank emails will go out as live emails ( which I've actually seen happen, and was a disaster!).
I hope that helps...
An alternative to adding blank placeholder emails could be adding longer wait steps for where each email should be and adding the email when they are ready. For this you may have to deactivate the campaign and deactivate it once the content is added which may be safer than risking forgetting to add them and having to build a sorry email campaign.