Thank you very much for your reply.
I just have another question. Do you know if the percentage of clicks is for Unique or Total clicks?
You have more data when you click on the link icon:
Accessing the link report on the second tab Link activity:
It brings the metric:
And according to Eloqua docs:
Metric Description Drill to Total Clickthroughs The number of times that any tracked link in an email was clicked. This includes multiple clicks by the same recipient. Total Clickthroughs by Contact Unique Clickthroughs
The total recipients (original recipients or email forwards) that clicked at least one tracked link in an email. One clickthrough is counted for each recipient that clicked a link in the email.
Has anyone else seen inconsistent data in the heatmap?
Hi Stamatis, inconsistent when comparing to what?
There are some differences between the Click Map reporting and click reporting in Insight:
- Click map includes test clicks - Insight excludes those as part of our data warehousing process.
- Insight will show any link that was ever in the email. Click map will only show the current link.