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Do you use Responsys and Sitecore CMS?
Does anyone use Responsys with Sitecore CMS? We are considering moving from Eloqua to Responsys to better suit our B2C needs. Sitecore is our CMS and I am having a hard time finding people who are using this combination of tools.
If you use this combo, I am interested to know how you manage customer journeys between the two platforms. Here are some additional questions:
Do you use APIs to have the data flow bidirectionally between the two systems?
What challenges have you run into?
Would you use the same combination of platforms if you could go back in time?
Do you have any problems with profile confusion when personalizing web pages or emails?
What do you like most about this combination of technology?
What do you like least?
Thank you in advance!