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Modern Marketing: Writing a Great Blog Post

Toni Tzenova-OracleToni Tzenova-Oracle Posts: 91 Employee
edited April 21 in Social Groups

Does your organization have a blog? Is blogging for your company part of your role? In this 30-minute OnDemand Course, fellow modern marketers Jack and Jill use best practices to build a company blog from the ground up and provide tips for successful blog posts.

Modern Marketing: Writing a Great Blog Post provides easy-to-follow steps within four sections:

  • Laying the groundwork: Solidify the goal of your blog and have a plan to create and develop ongoing content
  • Content sources and development: Keep the ideas flowing with what and who you know as well as previously published content on your topics
  • Tips for successful blog posts: Create compelling headlines, inviting posts, and content that can be repurposed
  • Measure success: Use Eloqua and apps from the AppCloud to track metrics

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This is a best practice course focusing on ideas and does not dive into Eloqua. We welcome your comments, suggestions, or questions. Please leave your feedback below.

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Learn More from Oracle University

This Course is included with the Oracle CX Marketing Learning Subscriptions from Oracle University. Subscribers can view this Course anytime within their subscription. If you're not yet a subscriber, take a few moments to learn more about available Oracle CX Marketing Learning Subscriptions and other Oracle University training options. If you have questions, talk to your account manager, email us at [email protected], or submit a service request.

Post edited by Unknown User on
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