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Unity Behavioral Intelligence Release Notes for July 10, 2025

in Unity CDP

The following enhancement has been made to Unity Behavioral Intelligence (also known as Infinity IQ).  

Unity Customer Data Platform integration enhancement.  The Unity connection type, that facilitates an integration between Unity Behavioral Intelligence and Unity Customer Data Platform products, has improved data filtering and data mapping capabilities.  

  • Sub Rules in Source Configuration - You can now select both Rules and Sub Rules when configuring a Source using the Unity connection type.  Previously, only the main Rule could be selected.  This update enables field matching with data returned by the Sub Rule, improving flexibility.  See the screen example below.  
  • Filter Operators - The filter functionality now supports both "equals" and "contains" operators.  This update allows for more flexibility and precision when filtering data.  
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