Daily Send Frequency Monitoring in Eloqua Insight

This guide explains how to build a Daily Send Frequency Report in Eloqua Insight (OBIEE) to identify contacts who receive three or more emails in a single day. This monitoring layer is especially important in environments that use Send Time Optimization (STO), where multiple campaigns may be active at the same time. The report helps teams maintain a healthy communication frequency, prevent oversending, and protect the subscriber experience.

As the third part of the STO series, this piece focuses on visibility. Part 1 covers how STO arbitration works and why timing conflicts occur. Part 2 introduces a governance framework that prevents those conflicts.