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Oracle Infinity Product Release Notes for August 30, 2018

in Unity CDP

The following enhancements have been made to Oracle Infinity Data Collection:

  • Facebook Data.  The Facebook plugin for the Oracle Infinity Tag has been updated to support the latest Facebook API changes and data governance rules.  This is a required update to comply with recent Facebook data collection policies that become effective on September 1, 2018.  If the Facebook plugin is enabled for your Oracle Infinity Tag, please contact your Oracle account representative and request that your tag be updated.

  • Outbound Social Link Tracking.  The Event Tracking plugin for the Oracle Infinity Tag has been updated to track outbound social link clicks on a page.  This plugin is useful for sites that do not use the standard social libraries for shares and likes, and instead use a redirect method with the page URL as a parameter.  To track these clicks, the Oracle Infinity Tag registers an outbound link click event and adds, "WT.soc_action=Link:", followed by the destination string, such as "Facebook", "Twitter", etc. 

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