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UTM Source & Campaign Getting Switched

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in Eloqua 2 comments

We have Eloqua UTM source tracking turned on so that we can track the success of different email campaigns. We have been noticing an odd UTM source and campaign names populating across multiple different reporting systems that we use, including Eloqua Insight and Google Analytics.

All of the traffic appears to correspond to our email deployments.

The typical UTM parameters on emails sent from Eloqua should look something like this:

utm_source=Eloqua

utm_medium=email

utm_campaign=campaign name

We are seeing some traffic come in like the above and an increasing amount come in like this:

utm_source=fybdhb

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