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The Future of Customer Experience: Product Strategy Statement of Direction

edited Apr 17, 2025 9:34PM in CX Apps


We believe 2025 is a line in the sand for customer experience. Envision a world where:

  • Customer experience transcends front (sales, service, marketing) and back-office departments (finance, operations, legal, HR) to deliver on customer expectations
  • Generative and agentic AI enable seamless customer engagement with the full business
  • Customer communication becomes dynamic and value-driven
  • Sales provides proactive insights based on a full view of the customer relationship
  • Service teams become predictive problem-solvers and have transparency to the entire customer relationship

CX professionals are looking for something different in generative and agentic AI but also seek to return to customer experience fundamentals. Oracle bridges these needs, providing end-to-end business flows that create new opportunities for transparency between groups with a single stream of operational efficacy that ultimately gratifies their current customers and earns them new ones. Log-in or join Cloud Customer Connect to register for this live webinar on May 21st, 10 a.m. PT to learn how we are investing in the future of customer experience.

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