Oracle Unity Release Notes for July 2025 (25.07)

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Oracle Unity Enhancements:

SQL Segments: Unity now enables technical users to create and manage advanced segments using SQL within the Segment Builder. Users can easily switch to SQL mode from the visual canvas whenever they need to define complex segmentation logic for their use cases. This capability eliminates reliance on external segments that were configured via expert config, enhances flexibility, and improves operational efficiency.

When to use this feature:

• You need complex segmentation logic that cannot be built using the visual canvas.