Modern Marketing: Content Marketing

Version 17

    Content Marketing isn’t just a buzzword – it’s a marketing way of life! This comprehensive self-paced course is a great refresher on what you already know, as well as a look into ways the field is evolving.


    In this 30-minute OnDemand course, Modern Marketing: Content Marketing, you will discover:

    • Techniques for documenting a content marketing strategy
    • Approaches to content curation
    • Best practices of content creation
    • Methods of promotion
    • A suggested roadmap for analysis


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    You are sure to walk away feeling prepared to lead your content marketing team to success!




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    This Course is included with the Oracle CX Marketing Learning Subscriptions from Oracle University. Subscribers can view this Course anytime within their subscription. If you're not yet a subscriber, take a few moments to learn more about available Oracle CX Marketing Learning Subscriptions and other Oracle University training options. If you have questions, talk to your account manager, email us at, or submit a service request.