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Past uplift due to a promotion is not known, can Demantra PTP predict future lift for same promotion

edited Nov 22, 2017 7:56AM in Demantra Solutions - EBS (MOSC) 4 commentsAnswered

For implementing PTP, if client does not have lift recorded for past promotions, have just the shipment history or max the store POS, can PTP suggest lift in future for same promotions - tactics without lift being loaded for past promotions?

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