Enhanced Integration Capabilities for Master Data Management
Master Data Management in Siebel CRM is performed with Universal Customer Master (UCM) serving as the central, unified repository for an organization's enterprise-wide customer data, ensuring a consistent and accurate view of customers across different systems and applications. UCM typically stores a wide range of customer data, including accounts, contacts, households, partners, and agents, along with related information like customer relationships, addresses, and assets. Siebel UCM includes features for cleansing, evaluating, publishing, storing, and managing customer data, ensuring data quality and consistency.
Many organizations are looking for modern, flexible, and scalable integration mechanisms to integrate with Siebel UCM. This new feature supplements existing UCM SOAP web services with REST APIs and provides a JSON format message for faster data transmission. Learn more with this blog article "Enhanced Integration Capabilities for Master Data Management". https://bit.ly/4iZ44Ni