We removed one of the apps we used to A/B test in eloqua. Is there another way to conduct A/B testing?
@User_OO3BK, have you tried this method for A/B testing?
If you are looking to run an A/B test on the Campaign Canvas, have you tried using an Audience Split step? You could set 50% of the audience to receive version A and 50% to receive version B.
I have! For multi-step campaigns, is there a way to do an A/B test?
Is there an example of an A/B test on the Campaign Canvas?
Not sure if we're allowed to post links to outside resources here, but I didn't want to recreate the wheel. Here's an example, but it's not ideal and pretty manual. The only update I would have is using an Audience Split Filter instead of their example of a regular Shared Filter and splitting based on last digit in an Eloqua Contact ID.
@Sachin Jain-Oracle, please let me know or delete this comment if the link above is not allowed. I was also wondering if Oracle Support is planning on updating this knowledge article: Campaigns: Can A/B Testing Can Be Done on Multi-Step Campaigns? (Doc ID 1980251.1)? There is a link at the bottom in the SOLUTION section that sounds like it could be helpful, but references E10 and looks to have been removed.