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Richard Tea

Richard Tea

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Richard Tea
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MBA
Biography
Richard Tea leads Marketing Automation at BDC, developing and implementing strategies to evolve its capabilities (e.g.: Email Channel, Lead Management, Demand Generation, Cross-Channel Orchestration). Richard is responsible for the growth of the centralized pipeline and quality of leads by implementing marketing automation programs, advancing email strategy and improving overall campaign performance.

He has over 10 years of experience in Management Consulting and IT, previously in Strategy, Digital Marketing, Enterprise Architecture, Online Content Management, Web Platform Administration / Development. Experienced and specialized in the financial services industry, he helped the established players build the right foundations to innovate, remain agile and create value.
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