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Oracle Responsys - 25A Release Overview [Feb - Mar 2025]

edited Jul 24, 2025 1:56PM in Responsys 1 comment

Visit our Oracle Responsys Release Center for more information about Responsys related releases, Product Notices, and other important product information.

Highlights for the Responsys 25A include:

  • Open Rate Prediction for AI-Generated Subject Lines (Controlled Availability): Review probability scores indicating potential open rates for each AI-generated subject line within the same view (Requires AI SKU and Gen AI enabled)
  • Redwood Experience for App Dev Console - App dev console section has been upgraded with UX facelift in accordance with Oracle’s Redwood design theme
  • Web Push Launch APIs: Introducing Web Push Campaign Launch and Trigger APIs - Aligns with existing Launch APIs (SMS, Push, Email channels), ensuring a seamless management of Responsys Web Push campaigns alongside other campaign types.  
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