RPL to consolidate multiple dynamic content rules into one?
I fun a weekly campaign that contains 12 dynamic content rules for one image targeting 12 subsets of our audience.
Each rule uses the same image, but the URL varies depending on a recipient's profile data.
Rather than creating a separate rule for each subset, is there a way with RPL to target the various subsets? I'd like to write the rule once and only have to change the image location each week.
The setup for each rule looks like
[ CONDITION ] matches [ VARIABLE ]
If the above statements are true, do the following:
<a href="${clickthrough('HERO_1')}"><img src="graphics/hero.png" style="border:none; outline:none; text-decoration:none;" alt="Find a new job today" /></a>
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