How to customize drill down report of any out of box report in Insight

Use case: Let’s say (see below snapshot) you have customized - “Email Analysis by Email Group” report per your use case and now you would like to customize the secondary “Total Clickthroughs by Contact” report to be replaced with the new, custom report you have created with specific contacts fields.

Let us get started:

As stated, I would be taking “Email Analysis Overview” report as an example, so when you click on any out of box report, analyzer license allows you to customize the report. Hence, Analyzer license is must in this case.

1. Open any out of box report – let’s say,  “Email Analysis by Email Group” report, when you click on any metrics, let’s say “ Total Clickthroughs” it takes you to a drilled down (secondary) out of box report “Email Analysis by Email Group - Total Clickthroughs” which tells you the contact details like – email address, first name and others. We all know we can customize “Email Analysis by Email Group” report, now you can actually customize the later (secondary or drilled down) report. So, that any user click on your saved report and clicks on drilled down report, it