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Eloqua Experience 2013 (EE13) Marketing Technology Breakout Sessions

TrackDateTimePresenter NamePresenter TitlePresenter CompanySession NameSession DescriptionPresentation
Marketing TechnologyThursday, Oct 2411:00 AM@Jeff HarknessEmail Channel ManagerAmerican Public Media GroupWeb to E-Mail in One Click: How to use the API to Automatically Send Any Web Page as an HTML E-MailStart with a blogger who wants a no-fuss way to turn posts into outbound e-mails. Add a web developer with some decent PHP chops. Brush up on Eloqua API documentation. Within a short time, you can have an in-house system that will convert any web page into an HTML e-mail that can be sent with a single click. Learn how American Public Media, the nation's second-largest producer of public radio programming, was able to use its own content management systems and the Eloqua API to turn web content directly into newsletters. With one click, a PHP script grabs the source
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