Web Activity Rules Configuration and Monitoring

Summary:

I have created a Web Activity Rule and it has run once the first time I created it but I don't seem to be seeing any results after that.

3 things:

1. Where do I find out how to configure them and where to find the list of Valued to be used for the EloquaAssetType
2. Is there a way to monitor the jobs running or get a report on the activity
3. How do I get the job to run consistently

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