Curious about Responsys' Generative AI features?

Enhance the creativity and engagement of your Responsys Campaigns with Generative AI

Oracle is launching new Generative AI (GenAI) capabilities within Responsys. These features leverage a secure and private hosted Large Language Model (LLM) to enhance the creativity and engagement of marketing campaigns created with Responsys.

Rather than spending time iterating on subject lines and copy, Responsys’ Gen AI features help free up time for your team to focus on creativity, ideation, strategy and higher-value tasks, while AI helps drive engagement.

What you need to know

• Data privacy is key. In fact, all Oracle Gen AI features use pre-trained large language models (LLMs) that are not trained on customer data. No customer data is shared, mixed, or combined to train ML models, or to process Gen AI requests!