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Can we generate the conversion rates of certain attributes using Eloqua Insights?

Hi Team,

Can we create the below customised reports using Eloqua Insights. If yes, what are the steps to be implemented?

Lead Conversion Funnel

- Leads to Bookings (Lead-to-Booking Rate)

- Bookings to Conversions (Booking-to-Conversion Rate)

Booking & Conversion Metrics

- Bookings Generated: Total bookings resulting from lead interactions.

- Conversion Rate: Percentage of bookings that result in conversions (completed actions like appointments, procedures, or other desired outcomes).

- Geographic Analysis: Breakdown of leads, bookings, and conversions by location to identify regions with the highest engagement.

Revenue Tracking

- Revenue Generated: Total revenue attributed to Eloqua-driven leads and conversions.

- Revenue by Source & Location: Track revenue by lead source and geographic location.

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