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Google Analytics and your Candidate Experience

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edited May 21, 2021 9:38PM in Recruiting, Opportunity Marketplace 16 comments

Summary

Anyone do some neat stuff with google analytics and your career site that is worth bragging about??

Content

Hi community,

 

Hoping to get some inspiration and ideas with ways to leverage google analytics and the candidate experience sites...I am not goog analytic certified (yet) and a total newbie.

 

Any ideas, feedback, consideration is appreciated!


p.s. The oracle MOS document (2651851.1) suggests the UA google tag, however I was able to get it to work with both the UA tag AND the new G4 Tag. I like the UA tag, seems like there is more data when using the original view that comes along with the UA tag and the data is more specific (i.e., the UA tag allows for specific URLs, while the G4 tag references page names - which are not unique and dont allow for easy tracking when it comes to specific job posts since the job post page names exclude unique

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