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    • Analytics Excellence Series | Aggregate Data Queries

    edited Mar 7, 2025 8:35PM in Eloqua

    For more information on the Analytics Excellence Series, please visit our main page.

    With the Eloqua 25A release, we’re introducing Aggregate Data Queries for the Reporting API, making it easier to retrieve high-level insights without the need to process large datasets.

    An aggregate data query enables you to retrieve and compute summarized results, such as totals, averages, or counts, making data retrieval both more efficient and actionable. One key use case is tracking unique metrics, which helps marketers understand how many distinct recipients engaged with their emails. Another valuable use case is fetching specific metrics that don't have a dedicated endpoint. This query option allows you to calculate key engagement metrics that aren’t readily available in the Reporting API.

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