Experiences with LinkedIn Campaign Manager App in Eloqua

Hi all,

I’m preparing to set up my first campaign using the LinkedIn Campaign Manager App in Eloqua, and I wanted to tap into the community’s experience.

• Have you used the app to connect Eloqua with LinkedIn?
• What degree of success have you had with campaigns (retargeting or lead gen)?
• Any tips, lessons learned, or pitfalls to avoid before I dive in?

I’d especially appreciate hearing about:

• How you approached field mapping for LinkedIn Lead Gen Forms → Eloqua
• Managing token renewals/connection stability
• Best practices for audience building and syncing between Eloqua and LinkedIn

Thanks in advance for any insights — it’ll help me set this up the right way from the start!