Bulk API Imports: Deep Dive

Bulk API imports are a core part of Eloqua’s data ingestion model. They allow large datasets to enter the platform in a controlled and asynchronous way that avoids placing load on Eloqua’s real‑time REST endpoints or campaign execution systems. As organizations rely more heavily on CRM synchronization, CDP enrichment, AI‑driven modeling, and high‑volume personalization, the ability to move data into Eloqua consistently and at scale becomes increasingly important. Bulk API imports support this need by providing a structured and predictable framework for handling complex data flows.

Key capabilities that define Bulk API imports include:

• High‑volume throughput