ind: Industrial Mfg
Discussion List
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Adjusting your marketing strategy to increasingly digital customer engagements.Summary Acknowledging, Understanding and EMBRACING the change in Marketing's role in the buying journey in a Digital First world! Content Throughout my career, I’ve alwa…
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"Selling" B2B Physical Products RemotelySummary With sales teams grounded and non-essential visitors to companies prohibited for the foreseeable future, how to enable sales people to sell physical products rem…
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Balancing Mass Customization with ServiceSummary Manufacturers are increasing offering mass customization but this can lead to overwhelming the customer and bogging down operations. What is the right balance an…