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Reporting on web hits AND orders not possible for matrix items?
I am unable to create a report that tells me the number of web hits, the number of cart additions and then the number of purchases, all in one report.
Web hits for Matrix items report on the parent item only (which makes sense, that's what a customer looks at)
Reports on orders and cart additions report on the child items (which cannot be related to parent items, but makes sense as that is what customers buy)
Any ideas how to create a report that works on parent item level AND reports on the aggregate of child items (for each parent) that were either added to basket or then purchased?
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