Marketing Performance Management in NetSuite? Something to think about

Just came across this in my internet travels. Thought it may be a feature for NetSuite to consider:

"Marketing Performance Management, a new software to help solve the problem of calculating marketing’s contribution to an organization’s bottom line.
The solution is seamlessly integrated with a suite of customer intelligence solutions, and will help boost the performance of marketing organizations as well as quantify marketing’s results.
It creates alignment between marketing strategies and activities, links marketing performance to the company’s financial performance, and helps ensure accountability of the marketing team.

The solution provides analytically driven insights, role-based marketing scorecards and an integrated view across marketing.