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Maximising profit question

edited Nov 22, 2019 10:26AM in CRM

We sell similar products from multiple manufacturers. Lets say Osram Philips and GE. If for example we code 100W bulbs as:-

100BCP GE
100BCP OS
100BCP PH

The our costs for these items are say £0.62,£0.58 & £0.64 respectively. If I set the sales price as say £1.51 I make more money by selling the Osram bulb instead of the others. However my telesales team has no way of knowing which brand of these products is the most profitable in when in sales order. They do not have time to drill down to each product searching for costs. If I set all the products to the same margin, I will make less profit by selling the lowest priced item than the highest, it also undermines my negotiating

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