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How much do you use parent/child? How do you structure complex companies?

edited Nov 22, 2019 10:24AM in CRM 1 comment

This might seem to be a simple question, but I wanted to see some examples of how B2B companies are structuring their company records.

Let's say you get a fresh lead that you want to enter in NetSuite. This lead works at a local job site of a regional division of the U.S. branch of a global company. Do you just enter the local site, or do you enter the entire chain? Do you use parent/child or some other method? How much luck do you have keeping your sales/lead team in compliance?

Thanks!

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