Why You Need to Consider Your Global Growth Strategy Right Now

Posted by Kendall Fisher, Executive Producer and Host of the NetSuite Podcast
When starting a company, global expansion may not be at the top of your priority list—but it should be.
On this episode of the NetSuite Podcast, I sat down to discuss international growth with NetSuite’s in-house expert: Group Vice President of Product Management, Head of International, Craig Sullivan.
He explains what it means to think global and act local, and why it’s an important concept for all companies to consider from the start. Sullivan dives into the biggest barriers to global growth and—using real-life examples with companies like