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New to NetSuite | CRM Setup Overview
Customer Relationship Management (CRM) in NetSuite refers to a suite of applications and tools designed to manage and analyze customer interactions and data throughout the customer lifecycle. The main purpose of CRM in NetSuite is to improve business relationships with customers, assist in customer retention, and drive sales growth.
Implementing CRM in NetSuite increases productivity and converts more prospects into customers. From lead management to opportunity management and sales forecasting, it provides a complete view of your sales pipeline. This enables you to assess your sales resources over time and make timely decisions to convert prospects into opportunities and customers.
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