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Adwords Conversion tracking and order value
Hi
I have setup adwords conversion tracking and embedded the code in the order confirmation page which is my goal. Adwords and google analytics track everything alright except for order value (conversion value) which is used for measuring ROI.
The problem is that for this to work I need to specify the variable that holds the total cart value. I have tried the <%=getCartTotal()%> but it returns 0 when used at the order confirmation page :
Setup > website > setup website > shopping > Order Confirmation Page tracking script
Anybody knows what variable I can use or how I can access the cart total (order total) from the Order Confirmation Page?