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A Certified Eloqua Luminary Shares His Expertise on Optimizing Global Marketing CampaignsIf you want INSIDER INSIGHT on effective marketing operations & enablement check out this blog written by Scott Ingram. BlackRock's John Pavlick (VP Oracle Eloqua Platfo…
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Topic of the day! Create ExperiencesDid you know? Companies that excel at personalization will outsell companies those that don't by 20% Find out more by clicking on the link to "Create Experiences that Wo…
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Introduction to CCPA & Best Practices for Marketers Safeguarding Consumer Data---- The views expressed on this post are my own and do not necessarily reflect the views of Oracle. This post does not provide legal advice. Information posted and avai…
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Using the Force (to track Lead Source)A Long time ago, in an Eloqua Instance far, far away…. There were two fields: Lead source - Original and Lead Source - Most recent. The battle for revenue attribution su…
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How To: Updating Lead Source fields from a Form Submission.So all in all, this is a simple process. You'll need to create a form update Rule then you'll create two processing steps on your form. First the Form update Rule. go to…
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Smart Content App, the Key to personalization !The Key to personalization ! Smart Content is an Eloqua AppCloud Content Service designed by eFrontech. It allows marketers using Eloqua to create highly personalized em…
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How to send email to alternate email address using CDO servicesAssuming that we all are aware of Custom Objects, for more info - https://docs.oracle.com/cloud/latest/marketingcs_gs/OMCAA/Help/CustomObjects/CustomObjects.htm What is …
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Phone Number Validation using Contact Washing MachineUse case: Let us say you wanted to have phone numbers to be in the following format without spaces and “00” or “+” in the starting of the phone number. * Open your Progr…
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How to customize drill down report of any out of box report in InsightUse case: Let’s say (see below snapshot) you have customized - “Email Analysis by Email Group” report per your use case and now you would like to customize the secondary…
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Artificial Intelligence for Messaging Experience Optimization — Part 3In our third and final installment examining how artificial intelligence (AI) can transform marketing automation and audience engagement, we’ll discuss the power that ma…
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Artificial Intelligence for Customer Experience Optimization - Part 1Artificial intelligence (AI) is touted by many as “the” solution to radically transform marketing automation. Yet specifics are often absent about how we move toward a m…
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New Insight (OBIEE): Agent functionality extended to Reporter user type!As of today January 15, 2018, the Agent functionality (ability to subscribe to reports) is now also available to the Reporter user type in new Insight (OBIEE); it was pr…
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4 Cloud Apps for your Marketing Automation Holiday Wish ListMarketers have Wish Lists just like everyone else. What is on your wish list this holiday season? When you think about your Eloqua Marketing Automation tool… * Wouldn’t …
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Send Time Optimization for Eloqua Email CampaignsSend Time Optimization (STO) with Motiva AI and Eloqua One useful tool in the marketing toolbox is paying close attention to campaign response data in order to improve s…
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5 Common mistakes in Oracle Eloqua - and how to avoid themUsing Oracle Eloqua or any other Marketing Automation tool? Read my Linkedin article article to find out 5 mistakes we want to prevent you from making. While some might …
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Case Study: marketing automation in action for B2C tire retailerGet inspired by how a tire and after-market retailer used marketingautomation to obtain double-digit growth…WOW! @VirginiaTire Read case study:http://4tm.us/va
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An Email Marketing Love StoryReady for Valentine’s? Take your customers out on a romantic date and tell them how much you appreciate them. This Email Marketing Love Story will get you in the mood! h…
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Use Custom Group in Insight in order to standardize rows in reportsThe problem was that when running a "Campaign By Segment By Region" (and other reports using Region contact field) custom report, in the region rows we had several rows …
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Direct Mail Short Link - use PURL and redirect PageThe working scenario is the following: - we have a direct mail campaign where we want to make a short link - we want to associate the short link address with the salespe…
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Dynamic links using PURL'sThe working scenarios is the following: - let's say you have 5 salespersons (this works for a small number of salespeople); - you plan to send a few thousand email and t…
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How to Find Your Site IDHere's a super quick answer for this one: Go to Settings > Company Defaults. You'll see a row for Site ID that's a string of numbers like this: 1234567890 Another way to…
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To Infinity and Beyond | Implement Social Media Engagement StrategyLet's get started determining the impact Eloqua's Social Suite will have on your Social Marketing efforts to increase your campaign effectiveness. https://www.youtube.co…
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How to assign contact to a Marketing Rep with in EloquaHello Team, I wanted to know how the contact assignment will happen with in the Eloqua so that when the marketing rep logs in to Eloqua he can directly work on them. Req…
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How do I create emails in Japanese?Hello All, I need to create japanese email and font would be MS Gothic for it. Any idea if I can do that in the email design editor? Thanks Shivangi
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Strict Mode tracking banner not appearing even after adding the scriptsHi All, I have enabled Strict Mode Tracking in my eloqua instance, and added the countries to the Restricted List. After this, I added the Eloqua Tracking Scripts along …
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External activities, campaigns and how to lead score.Hello everybody, A while ago me and the team made this discussion, in this discussion The specified item was not found. we were having trouble with correctly uploading c…
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Multiplle picklist that looks like a singlepicklist drop downHi , I wanted to find out if I could make a multiple pick list to be drop down to resemble a single pick list but able pick multiple options from it. Is it possible to d…
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External API Call on Form SubmissionHi, I need help with a particular requirement. This is not a marketing scenario, however checking out the possibility to achieve this eloqua page. On form submission, I …
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Oracle Eloqua Fixes and Known IssuesPLEASE NOTE: This document is no longer being maintained. The last update is from November 2020. The attached document outlines the defect fixes that were implemented in…