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Upgrade your web analytics to Google's Universal Analytics + cross-domain tracking
[h=3]Why Install Universal Analytics?[/h]
[LIST]
[*]Better user identification across multiple devices – get closer to tracking users, not just visits.
[*]For the first time, you can now track off-line conversions with themeasurement protocol – trackable lifetime value in your web analytics!
[*]All future analytics innovations will rollout to universal analytics.
[*]Custom variables become custom dimensions, and are easier to implement and more powerful.
[*]Set your own campaign and session timeout values
[*]It can run alongside your existing analytics – it can be very helpful to have six months or more to compare between systems, as no two systems will ever match exactly in their reporting.