Oracle Responsys: Essentials

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    Whether you’re a brand new Oracle Responsys user, or just looking to brush up on the basics, the Oracle Responsys Essentials course series is great to help you get started. These courses teach you how to navigate and use the different functional areas of the Oracle Responsys platform, and include best practice tips along the way. This series is designed for campaign producers and marketing team members but is suggested for anyone interested in learning how Responsys works from the ground up. Depending on your subscription access, you may take this course series as a Live Virtual Class (LVC) with an instructor, or consume the courses OnDemand. This class is also offered on-site as a private event, which is recommended for new Responsys clients.

     

    The Oracle Responsys Essentials course series includes the following topics, which are recommended in the prescribed order below:

    1. Navigation
    2. Data Sources
    3. Audience Designer
    4. Segment Groups
    5. Managing Content
    6. Introduction to RPL for Marketers
    7. Basic Email Campaigns
    8. Dynamic Campaigns
    9. Program
    10. Reporting with Interactive Dashboards

     

    Once you complete the required training mentioned above, you can take the Oracle Responsys Essentials (Master) Accreditation 2020 and earn accreditation.

     

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    Download the attached abstracts for details on what is included in the Essential Series.

     

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