Big Data is a game changer for Modern Marketers in our digital world. Access to such data will improve your ability to build stronger Marketing Strategies and improve your targeting. While the utilization of this data is very exciting, it’s important to be able to access it to begin with. This 3.5 hour OnDemand video course is designed to guide Infinity administrators through the required configuration of your Oracle Infinity instance. The knowledge shared throughout this OnDemand course will introduce Infinity specific terminology and functions, allow you to set up Roles, Groups and Users in addition to setting up actions allowing you to push information to other Oracle Cloud services such as Responsys and Eloqua.
By the end of this course, you will be able to:
- Understand Infinity technical terminology
- Navigate through Infinity
- Configure Infinity to add Roles, Groups, and Users
- Learn how to create Segments and Filters
- Examine how to create Measures
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