Nuance Hiring :: Senior Marketing Automation Analyst in Burlington, MA

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    Job Summary

    Summary: Nuance Communications is seeking a Senior Marketing Automation Analyst with strong technical knowledge of the Eloqua marketing automation tool, in Burlington, MA. This role will support our B-2-B marketing teams. This role will report to the Director, Sales & Marketing Operations.

     

    Responsibilities:

    • System admin for our marketing automation tool. Maintain integration with Salesforce.com.
    • Manage user setup and training., maintain lead routing rules.
    • Ongoing trouble shooting of leads/integration to SFDC
    • Data loads.
    • Marketing automation system setup and maintenance.
    • Data hygiene.
    • Special projects like data segmentation, lead scoring, account enrichment and deduplication. Serve as liaison between internal IT department and marketing users.
    • Mange relationship with marketing automation tool vendor and third part service organizations.

     

    Qualifications:

    Number of Years of Work Experience: 5

     

    Required Skills:

    • Hands-on experience and understanding of B2B marketing communications development and direct marketing practices. Functional specification, technical design, implementation and support of ELOQUA solutions.
    • Project management.
    • Change management.
    • Meeting facilitation.
    • Presentations.
    • MS Excel expert.

     

    Interested? Apply here:  https://bit.ly/2TUki2T